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But to be honest it hasnвЂ™t affected our timeline at all. How did Activision Blizzard and King cope with the need to suddenly shift all their operations remotely, and how did your team handle the transition?ДЄs soon as the outbreak happened, Activision was incredible, and they set everyone up working externally. This interview has been edited for length and clarity. Jarrett spoke to TheWrap about how King and its team are working to launch a mobile game remotely, and shared his thoughts on the state of the mobile games market during COVID. King, instead went the opposite direction and now handles its game development through small teams dedicated to separate projects. The game developer had previously tried to use tactics to manage projects similar to DisneyвЂ™s Pixar, which appoints an elite and group of veteran employees called the вЂњPixar Brain TrustвЂќ to oversee creative direction on all of its films. Two years ago at the Game Developers Conference, Jarrett also announced King revamped how it creates teams to manage projects. KingвЂ™s game development is led by its vice president of game design, Stephen Jarrett, who joined the company in 2014 and has helped overhaul how the company approaches game development. вЂњSimply put, mobileвЂ™s portability and accessibility have solidified the platformвЂ™s dominance even further this year, partially due to a spillover effect from internet cafes in certain markets (mostly in Asia),вЂќ Gu said.ДЄlso Read: Microsoft, Spotify Side With Epic Games in Developer's Fight Against Apple Mobile gaming has seen a surge in players since physical gaming locations like esports arenas, cyber cafes and arcades remain largely closed worldwide. The number of smartphone users worldwide is expected to increase nearly 7% to 3.5 billion people by the end of 2020, вЂњpresenting a new pool of players and payers for the years to come,вЂќ Newzoo mobile analyst Tianyi Gu wrote. Game analytics firm Newzoo estimated in its June report on mobile gaming that mobile games alone will generate $77.2 billion in revenue by the end of this year, an increase of roughly 13% from the year prior. The coronavirus pandemic has buoyed gaming companies to record revenues this year. It has more than 20 mobile games available on app stores and its new title in the works - вЂњCrash Bandicoot: On the RunвЂќ - is set to release soon.

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By signing up, youвЂ™ll get a notification when the game becomes available for download and a mobile-exclusive Blue Hyena Skin from Crash Team Racing: Nitro Fueled on launch day.An Activision Blizzard company since it was acquired for $5.8 billion in 2016, King Digital Entertainment is based in Stockholm, Sweden and its employees are all working remotely.

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King opened pre-registrations for Android back in July, as well, so you can head over to Google Play if you havenвЂ™t done it yet. If youвЂ™re an iOS user, you can now also pre-register for the game on the App Store. YouвЂ™ll have to defeat Neo Cortex in the Lab, which is one of the franchiseвЂ™s most notoriously difficult levels. It features characters aside from Crash that fans already know and love (or hate), including Coco, the goofy-looking Fake Crash and our heroвЂ™s nemesis Neo Cortex. The game is an endless runner, which will also have weapons crafting and base-building on the go. Sure, thatвЂ™s not an exact release date, but you now at least have an idea of when you can start spinning and sliding across Crash levels on your phone. Now, the developer behind the game (and Candy Crush) has announced that Crash Bandicoot: On the Run! will be available for Android and iOS devices in the spring of 2021.

When King revealed that itвЂ™s working on a Crash Bandicoot game for mobile in July, it didnвЂ™t have a release date for the title yet.

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